Bootstrapping it All the Way
Bootstrapping
I’ve mentioned previously that I am, at least currently, a one-woman operation here at List Central. I am positive that I can build List Central into something that can sustain itself. The initial costs are are coming out of my pocket, thus, I am keeping the costs to a minimum until the point comes when List Central can afford more with the income it generates. In time, I want to see List Central grow into a larger business that employs talented people, until then, I’m bootstrapping it!
What is bootstrapping you ask? Bootstrapping is a “self-sustaining process that proceeds without external help” [Wikipedia April 20th, 2009]
In The Bootstrapper’s Bible Seth Godin outlines The Bootstrapper’s Manifesto and provides a road map for first time bootstrappers. Ready Godin’s e-book was a real turning point for me and List Central, as I got real excitement and motivation from it’s digital pages. The Bootstrapper’s Bible helped me by:
- Showed me that I was far from alone in my quest
- Gave me valuable tools to help me meet my goals
- Inspired me with confidence
- Convinced me to be persistent through the many challenges of bootstrapping a new business
- Told me the name for what I was doing: Bootstrapping!
Free copies of Seth Godin’s e-book “The Bootstrapper’s Bible” are still available, so grab yourself a copy while you still can!
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